Fans of any struggling franchise go through different stages of voicing their frustration, and supporters of the 1-4 Arizona Cardinals have reached a big one.
They’ve officially hit the “going out and buying billboard space” point of frustration with team ownership.
According to AZFamily, a couple of electronic billboards have popped up in the Phoenix area with a very straightforward, no-nonsense message to owner and team president Michael Bidwill.
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That message? “SELL THE TEAM. Funded by Cardinals Fans. #BIDWILLOUT.”
You know things are getting dire when fans start dropping billboard money.
This billboard campaign was reportedly the work of a fellow by the name of Nathan Kropp, better known as Mr. AZ Sports on social media.
It’s been another tough stretch for the team, which has dropped four in a row after winning their season opener. However, Kropp says that what really got him pricing billboard space was this past weekend’s game at State Farm Stadium, where he says more fans were rooting for the Lions than the Cardinals.
Maybe Lions fans just travel well, but it didn’t sit well with Kropp or many other Cardinals fans.
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“And then I went on X, and people were just completely outraged,” Kropp explained. “Like, I’ve never seen the fan base; I’ve seen the fan base upset.”
So, he started making some calls, and before you know it — voila! — there were enough disgruntled fans to get not one, but two electronic billboards in the Phoenix area.
Kropp said that the toughest thing about being a Cardinals fan is how the team, which hasn’t won a postseason game in over a decade, is spinning its wheels.
“They want something (to change),” he said of the team’s fanbase. “Like, it’s hard to be a Cardinals fan right now.”
So will these billboards bring about that change?
Probably not, but it’s definitely going to put the organization — which, perhaps obviously, didn’t offer any comments on the billboards — on notice.